Music and Business are much the same: pick a song, practice hard, make mistakes and have fun.

My skill base is predominantly in sales and marketing; however, my technical knowledge enables me to have a unique understanding of today’s new media, mobile, and technology trends that are impacting business decisions daily.

All too often, we see companies that fail to integrate marketing and sales conversion using the latest technology. Furthermore, we are all experiencing “multi-system madness”, where the marketing, sales, and fulfilment systems and teams do not communicate with each other. This increases costs, frustrates customers, restricts sales and limits profit.

My life portfolio of work has enabled me to work across various sectors of the music industry, media, telecommunications, IT, sales, marketing, advertising, and entertainment industries. This has given me unique insights into the key business drivers for company and organisation success.

Key Drivers:

“Yesterday is history, today is a gift, and tomorrow is a mystery.

"Don’t make history your future, be bold, take risks, live as though today is your last”.

“If you make a mistake, own it, just don’t do it again”

“Laugh every day”

“Be good to everyone”

Dave - 17A